About Us

Happy About, a California corporation (located in the heart of Silicon Valley), is a quick2publish book publisher that has the distribution channels of the big guys and the customer service of Nordstrom. Happy About® books deliver wisdom. Our books are smaller, compact, high-impact reads that are typically 100-150 pages and are delivered in paperback, eBook, or podbook format. We are looking for authors to publish, companies that want books written for them and charitable institutions that are looking to communicate a message.

NOTE: We power many presses including THiNKaha, 42 Rules, Happy About, Super Star Press, Scrappy About, 280 Press, Synopsys Business Press and others. Please contact us if you're interested in us powering your press.

If you have feedback for us, please share. If you'd like to contribute to a book in progress or suggest a new title, we welcome your input. Go to our Link2Us page to find images to use to link to our site.

Special Notes regarding our ebooks!

"I am a big fan. If you published more books I would be bankrupt. Jokes aside, you have a great stable of writers who write interesting, informative books that are a must read."
Ric Vatner, CEO, BAC Network

Jay Conrad Levinson, the father of Guerilla Marketing, with more than 14 million copies of his books sold worldwide will author a book or two for a Happy About marketing series. He has written a monthly column for Entrepreneur Magazine, articles for Inc. Magazine, and online columns published monthly on the Microsoft Website.

Jay taught guerrilla marketing for ten years at the University of California in Berkeley extension. He was SVP at J. Walter Thompson and Creative Director and Board Member at Leo Burnett Advertising. He has been written about in Business Week, Fortune, Small Business Entrepreneur, Inc., Wall St Journal, San Francisco Chronicle, Revenue Magazine, Business 2.0, Bottom Line, Salt Lake City Enterprise, Chicago Tribune, National Enquirer (really), and Cosmopolitan. Stay tuned for content from Jay.

We are delighted to have Jay as a Happy About® content contributor.

Laura Lowell, Executive Editor of the 42 Rules Series, is passionate about helping companies be heard; to get the right message to the right customer at the right time. As a sought after consultant, author, and speaker in Silicon Valley, Laura has shared her pragmatic approach to marketing with hundreds of individuals and companies. Prior to launching Impact Marketing Group, Laura held executive positions with Hewlett-Packard, Intel and IBM. Her degree in International Relations prepared her for work assignments in Hong Kong and London. She received her MBA from UC Berkeley, Haas School of Business with an emphasis on marketing and entrepreneurship. She lives in Los Gatos, California with her husband Rick, their two daughters, and their dog.

Jason Alba, Executive Editor of the Happy About "Now What???" series is a job seeker and networking advocate. He got laid off in January 2006, just a few weeks after Christmas. Even though he had great credentials and it was a job-seeker’s market, Jason could hardly get a job interview. Finally he decided to step back and figure out the job search process, including trying to understand all of the available resources. Within a few months he had designed a personal job search tool, JibberJobber.com, which helps professionals manage career and job search activities the same way a salesman manages prospects and customer data.

Thomas M. Evans, Executive Editor of the upcoming Happy About Tax Remedies Series, is President of The Tax Co-Op Inc. and has spent the last 30 years formulating and implementing business strategies for companies as a senior executive. Over the past ten years, he developed proprietary computer programs for negotiating with the IRS, business simulation and debt funding for companies.

Mr. Evans has lectured at Stanford Business School, University of San Francisco, Golden Gate University and Menlo College on topics related to business strategy. He has an M.S. in systems analysis and decision theory from Stanford University; an MBA from the University of Southern California; graduate studies in mathematics and economics at the University of Minnesota; and a B.A. in economics from Cal State Northridge. Mr. Evans is a past Dean of Financial Planning Programs, has served on the Board of Governors for the Los Angeles Society of Financial Analysts and as director of the Small Business Development Center in Chicago.

Brian Lawley is Executive Editor of the 280 Group Press, a Product Management services firm that provides consulting, contractors, training and templates. He is also President of the Silicon Valley Product Management Association, the world's largest Product Management Association. During his twenty year career in Product Management he has defined, launched and marketed over fifty successful products for companies such as Apple, Symantec, Adobe, Palm and dozens of startup and mid-sized companies.

Mr. Lawley was nominated for the Product Management Excellence Award for Thought Leadership by the Association of International Product Marketing & Management in 2006 and 2007. He is the editor of Product Management 2.0, a newsletter and Blog devoted to excellence in Product Management and routinely writes guest articles for a variety of other publications.

He frequently speaks on the topic of Product Management, has delivered several keynote addresses at well-known conferences and has been featured on CNBC's World Business Review and the Silicon Valley Business Report. Mr. Lawley is a Certified Product Manager (CPM) and Certified Product Marketing Manager (CPMM). He earned an MBA with honors from San Jose State University and Bachelors Degree in Management Science from the University of California at San Diego with a Minor in Music Technology.

Marshall Goldsmith is a world authority in helping successful leaders achieve positive, lasting change in behavior: for themselves, their people and their teams. Dr. Goldsmith has been recognized by the American Management Association - as one of 50 great thinkers and leaders who have impacted the field of management and by Business Week - as one of the most influential practitioners in the history of leadership development. He has been featured in: The Wall Street Journal - as one of the top ten executive educators, Forbes - as one of five most-respected coaches and the Economist - as one of the most credible advisors in the new era of business.

Marshall is the author or co-editor of 22 books, including: The Leader of the Future - the best selling edited book in the history of the field and the newly-released What Got You Here Won't Get You There. Hundreds of his articles, columns, interviews, webinars and even videos are available at no charge on www.MarshallGoldsmithLibrary.com.

Linda Eve Diamond spent nearly fifteen years in the corporate training field, where she developed, customized and delivered training programs in all areas of communication. She has authored and co-authored five business and educational books: "Teambuilding That Gets Results" (Sourcebooks, 2007), "Perfect Phrases for Building Strong Teams" (McGraw-Hill, 2007), "Perfect Phrases for Motivating and Rewarding Employees" (McGraw-Hill, 2006), "TABEL Level A Workbook" (McGraw-Hill, 2007), "Executive Writing: American Style" (Apocryphile Press, 2007), and published poetry book titled: "The Human Experience" (ASJA Press, 2007). She currently serves on the executive board of the International Listening Association and is the creator of the popular website, http://ListenersUnite.com